04 Car Wash entered the market as a new mobile car wash and detailing service. With no prior industry experience and a minimal digital presence, the founder was unsure how to generate demand. Their initial attempts with Google Ads delivered no results, leaving them frustrated.
Their basic website and limited knowledge of digital marketing made lead generation almost impossible. That’s when they reached out to PrismX—seeking a partner who could build a strategy from scratch and generate leads fast.
Scope
- Website Optimization
- Google and Meta Ads
- Creative Development
- Funnel Strategy
- Customer Lifetime Value Optimization
Awards & Mentions
- Automotive cleaning and detailing services
Client Challenges
Lack of Digital Experience
The founder had zero experience with online marketing, making it difficult to build effective lead generation systems or measure ad performance confidently.
Unsuccessful Previous Ads
Initial attempts with Google Ads delivered no leads, causing skepticism about paid campaigns and delaying meaningful investment in digital growth.
Unprofessional Website
Their earlier website lacked design, structure, and clear messaging—reducing trust, limiting conversions, and undercutting the value of any ad traffic.
No Lead Tracking
Key metrics like cost per acquisition and customer lifetime value were missing, making it impossible to assess performance or make informed scaling decisions.
Client Testimonial
Baneen was very considerate, understood our issues well, and stayed supportive throughout. Great results—leads started flowing in, and our business finally found its rhythm.
Muneer, CEO
How PrismX Solved the Problem?
We began with a complete website revamp to improve credibility and user experience. Google Ads were launched with refined targeting, delivering leads in just 5 days. We helped the client calculate CPA and LTV to gain clarity on profitability. Once Google Ads hit their limit in efficiency, we built engaging creatives for Meta Ads and launched campaigns there, maintaining strong performance.
CPA dropped by 300% within the first few days, achieving 5x ROAS via Google Ads before scaling capped. Meta Ads brought in leads with 80% lower CPA than Google Ads. The business now remains fully booked most days.
New to digital ads or unsure how to grow? Let PrismXhelp you build the right strategy from the start—just like we did for 04 Car Wash.
The impact was significant: Vicarius saw a 2000% surge in sales-qualified leads and a 550% reduction in cost per acquisition. This remarkable growth opened multiple successful investment rounds, allowing the company to scale rapidly. Their team grew from a humble five to nearly 100 employees, and their organic brand searches increased by 3000%, cementing their position as a global player in cybersecurity.
This case highlights the power of targeted performance marketing combined with creative content in accelerating business growth. PrismX’s strategic execution enabled Vicarius to break through market barriers and achieve measurable success. If you want to amplify your brand’s reach and drive high-quality leads, PrismX offers the expertise and tools to help you achieve lasting results.
Contact PrismX today to start driving results and growing your business!