Shadow Carriage
Driving Unmatched Online Visibility and Boosted Search Presence with PrismX
10
increase in the organic traffic
11
increase in the organic keywords presence
Shadow Carriage, established in 1997, is a family-owned luxury chauffeur service renowned for its world-class fleet and exceptional customer service in London and the Home Counties. Specializing in personal and business travel, Shadow Carriage has built a reputation for delivering elegant, reliable, and professional transportation for private events, corporate engagements, and everything in between.
Despite its stellar reputation and premium offerings, Shadow Carriage struggled to expand its online presence and attract new customers. Their website was underperforming, and organic search traffic was low. With increased competition in the luxury transport space, Shadow Carriage recognized the need to invest in SEO to increase visibility and attract qualified leads.
Scope
- SEO Strategy and Execution
- On-page and Off-page Optimization
- Keyword Research
- Content Strategy
Industry
- Luxury Chauffeur and Transport Services
Client Challenges
Low Organic Traffic
Shadow Carriage’s website was not generating enough organic traffic, limiting its reach to potential customers looking for high-end chauffeur services.
Limited Organic Keyword Presence
The site lacked visibility for important keywords, with only 71 organic keywords ranking on Google, reducing its chances of attracting targeted traffic.
Outdated Website Content
The website needed optimization to reflect the premium services Shadow Carriage offered, impacting its appeal to high-net-worth individuals and corporate clients.
Competitive Industry Landscape
The luxury chauffeur and transport market in London is highly competitive, making it essential for Shadow Carriage to stand out and reach potential customers effectively.
Client Testimonial
“The results speak for themselves—our online visibility has drastically improved, leading to increased bookings. Highly recommend their services!”
How PrismX Solved the Problem?
PrismX implemented a comprehensive SEO strategy to optimize Shadow Carriage’s website, including on-page and off-page SEO. We conducted in-depth keyword research, optimized their content, and built high-quality backlinks to increase their domain authority. The site structure was revamped to improve user experience, making it easier for potential customers to navigate and convert.
As a result, Shadow Carriage experienced a 10x increase in organic traffic and saw their organic keyword presence surge from 71 to 190. Their content strategy gained traction, and key commercial keywords started ranking prominently, leading to a higher conversion rate.
Want to boost your digital presence and drive more qualified traffic to your business? Visit PrismX today to get started!
